Bitcoin has attracted attention after Strategy (the former MicroStrategy) made the bold move to acquire 15,355 BTC on top of its massive holdings. On April 28, 2025, Strategy held a total of 553,555 BTC, worth about $51.91 billion. The strategy behind the purchase has gone further to create speculation on the price movement. With the recent spike in Bitcoin’s valued, currently around $93,735, the cryptocurrency seems to be in for greater growth. What’s next for Bitcoin’s price?

The Rise of Strategy’s Bitcoin Holdings

Since 2020, Michael Saylor’s Strategy has played a major role in the institutional Bitcoin acquisition space. Rivaling its acquisition of $1.42 billion, the cryptocurrency now has an overall investment of approximately $37.90 billion. This buying decision certainly comes shortly after a glittering performance in Q1 2025, where BTC returned 13.7% year-to-date.

Increasing institutional demand for BTC calls into question whether Strategy’s holdings are a proof of growing demand and institutional acceptance. With all these markets starting to accept BTC as an asset, the future price of the assest surely looks bright.

MicroStrategy’s Bitcoin Holdings and Profit Performance

As per the Saylortracker, MicroStrategy today holds 553,555 BTC with an approximate current value of $51.91 billion at a spot price close to $93,773 per coin, against a dollar-cost average of about $68,478. The total history of profit loss on BTC price is valued at $14.06 billion with 37.09% uplift. Meanwhile, a company earns about $1.72× NAV over its stock premium. The accompanying chart traces Bitcoin’s market price since September 2020 (in blue), overlaid with MicroStrategy’s incremental purchases (green dots) and its steadily rising cost-basis (dashed green line), illustrating how periodic acquisitions through market cycles have built today’s 52 billion treasury.

Bitcoin’s Recent Surge: What’s Driving the Bullish Sentiment?

From April 21 to April 27, BTC posted a remarkable performance, rising by an impressive 8%. For instance, it was able to climb almost $94,000 from its previous $87,000. This price action only adds to the already increasing optimism surrounding as the market adjusted towards better macroeconomic conditions, and institutional investors like Strategy are making their moves.

The world largest crypto currency is very close to trading its all-time high of $109,000, printed in January 2025 by the current monetary market, but this time it shows persistence within a much volatile market. With such great performances surprising everyone, many feel the digital currency could cross its recent peaks soon.

Will Bitcoin Surpass $100,000?

Right now, increases in the volume of BTC purchased by Strategy prepare the price of asset to gain even higher thrusts upward. Short-lived volatility is all right in the near term, but long-term prospects for the king currency appear incredibly bright. If it does break through all-time highs around $109,000 and heads toward $120,000, we may be entering a new phase of institutional dominance in the digital asset space.